Klapparstíg 29, 101 Reykjavík
Phone: 519 3100
Opening hours: Mon-Fri: 12-18 | Sat: 12-17
Email address: shop@aswegrow.is
The AS WE GROW clothing line draws its name and inspiration from the heritage of the past and the resourcefulness of previous generations, family trees, friends, and rural romance. There is a respect for the environment, relationships, and economy, in the spirit of the "slow fashion" movement. The design of the children's clothing line aims to create sizes that last longer than is generally the case. The adult products are characterized by comfort, a silky texture, and classic design.
The AS WE GROW store is located in a warm and inviting space that effectively displays the products the brand has to offer. The interior design features natural materials, soft colors, and elements that create a calming atmosphere; this environment allows customers to connect with the materials and craftsmanship behind each product.
In the store, customers can explore a wide range of items for the family, from luxurious knitwear and home textiles to carefully crafted accessories. Each product tells its own story and reflects the artisanal skills of the makers, often sourced from small family-run businesses in Peru, such as our hand-knitted Polar sweater, which is produced in collaboration with craftswomen there.
Overall, the AS WE GROW store serves not only as a retail space; it is designed to inspire customers about what we stand for, and as AS WE GROW continues to grow, the store will remain a central part of our vision for the future, which is to encourage and educate consumers about the importance of responsible consumption.
AS WE GROW often hosts special events, workshops, and courses to connect people and raise awareness about sustainable fashion. If you have interesting ideas for courses or collaborations, we encourage you to contact us via email at shop@aswegrow.is, or through Instagram or Facebook.
Instagram: https://www.instagram.com/
Facebook: https://www.facebook.com/aswegrowiceland/
Warm regards,
The As We Grow Team